Appletons Rum
Since 2018, I’ve collaborated with Appletons Rum through Terry and Fran, the social media agency for Campari brands. I have helped create social media campaigns for seasonal promotions and brand partnerships. They handle the creative aspects and editing, while I film the content and enjoy the rum and cocktails!
Cocktail - How to series
Our Role - filming, editing
Agency - Terry & Fran
Over the years, I have filmed numerous cocktail-making videos for Appletons, usually in partner bars with limited time. For this series, I enjoyed the luxury of a studio setting, allowing more time to craft high-quality videos for YouTube. Here is one from the series.
Appletons Christmas influencer campaign
Our Role - filming
Agency - Terry & Fran
For their Christmas campaign, Appletons collaborated with influencer Ukafrolista to create cocktail-making videos and initiate their Christmas giveaway. Here is a compilation of the best reels.
Appletons Jazz series
Our Role - filming
Agency - Terry & Fran
Appletons collaborated with esteemed Jazz musicians to produce an album and organised numerous events showcasing performances by leading musicians of Jamaican heritage. I had the privilege of filming each event and creating story reels for social media. Below is a compilation of the highlights.
Appletons london Jazz festival sessions
Our Role - filming
Agency - Terry & Fran
As Appletons were one of the sponsors of last year's London Jazz Festival, I had the opportunity to film some of the artists in private sessions where they discussed their musical influences. I also recorded their performances at various venues across London. Here are a few of their notable reels.