Social media
All videos today can be used on social media platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube, or Vimeo. However, I am increasingly filming content specifically for certain platforms, considering factors like content length, shooting style, aspect ratios, quick audience engagement, and using longer content in chunks for extended campaigns. Staying up to date with the latest algorithms and trending content types is crucial. Recently, I've worked on various campaigns, notably with prominent drinks brands through the fab Terry and Fran Social Media Agency. Below are examples of campaigns I've worked on recently.